In a move that underscores the company’s commitment to data-driven insights and analytics, leading fashion, luxury, and beauty industry technology provider Launchmetrics has recently appointed Margot Laseigne as its Chief Data Officer. This strategic hire marks a significant step forward for Launchmetrics as it continues to drive innovation and empower its clients with actionable data and insights to make informed decisions and optimize their marketing and communications strategies..
Margot Laseigne brings a wealth of experience and expertise to the role. She has spent the past two decades building and leading high-performing data teams in the technology industry. Prior to joining Launchmetrics, she held leadership positions at AB Tasty, where she was the VP of Data and Analytics, and at Criteo, where she was the Director of Data Science. Laseigne is known for her ability to harness the power of data to solve complex business problems and drive growth..
In her new role at Launchmetrics, Laseigne will spearhead the company’s data strategy and oversee its data science, data engineering, and data product teams. She will work closely with Launchmetrics’ clients and partners to identify and address their data-related challenges and opportunities. By leveraging the company’s vast data assets and proprietary technology, Laseigne and her team will provide clients with actionable insights to help them measure and optimize the impact of their marketing and communications efforts..
Commenting on her appointment, Margot Laseigne said: .
