What if I told you none of it was accidental? Yes, even Travis Kelce’s so-called Taylor Swift date outfit.
Swifties were giddy when Blondie’s rumored new boyfriend—who also happens to be a two-time Superbowl-winning NFL player—wore a light blue and white denim set the very same day their idol graced Arrowhead Stadium with her presence. They got even more excited when they found out the look was literally named the 1989 Bedroom Painting set by the brand, KidSuper Studios.
Light blue and white, of course, is the color combination largely associated with Swift’s 1989 album, named after Swift’s birth year. 1989 (Taylor’s Version) also happens to be Swift’s latest rerecorded album and is set to drop on October 27. Who else was born in 1989? Travis Kelce.
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Suddenly, Swifties were certain Travis Kelce wasn’t just the first in a long line of rumored boyfriends/dates to hail from the States. Now the jock was being applauded for taking part in the 33-year-old pop star’s obsession with outfit Easter eggs and other hidden clues. He knew about her fandom well enough to put his number on a friendship bracelet when attending the Eras Tour, so this isn’t a huge stretch of the imagination.
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Not so fast. According to KidSuper, one fast-as-a-whip employee actually changed the name of the $295 denim jacket and $285 jeans after spotting Kelce and Swift leaving the stadium together after the game. Not willing to fumble the peak marketing opportunity, a photo of Kelce wearing the set is currently featured on the top of the website’s homepage.
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Of course, just because the ensemble wasn’t originally named after Swift’s album doesn’t mean Kelce didn’t have 1989 in mind when he pulled it out of his closet—or even when he made the purchase altogether. In fact, it’s almost more impressive if the reference wasn’t spoon-fed to him. Who knows? Maybe we really are witnessing the manifestations of yet another mastermind.
Are Taylor Swift and Travis Kelce the Real Deal? Does It Even Matter?
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