Japanese athletic brand ASICS has announced the appointment of Russell Brown as its new President of ASICS North America. Brown, who previously served as the Vice President of Sales and Operations at ASICS Canada, will assume his new role on August 1, 2023..
In his new position, Brown will be responsible for leading ASICS’ North American operations and driving the company’s strategic growth in the region. He will oversee all aspects of the business, including sales, marketing, product development, and customer service..
Brown has extensive experience in the athletic footwear and apparel industry. Prior to joining ASICS, he held senior leadership positions at Nike Canada, New Balance Canada, and Reebok Canada. He has a proven track record of success in developing and executing strategic initiatives that drive growth and profitability..
ASICS North America is a key market for the company, and Brown’s appointment reflects its commitment to expanding its presence in the region. Under Brown’s leadership, ASICS plans to strengthen its retail network, launch innovative new products, and expand its e-commerce business..
Brown will be based at ASICS’ North American headquarters in Boston, Massachusetts. He will report directly to Motoi Oyama, ASICS’ President and Chief Operating Officer..
ASICS is a leading global athletic footwear and apparel company. It was founded in 1949 in Kobe, Japan, and today has operations in over 100 countries. ASICS is known for its high-quality products, innovative technologies, and commitment to sustainability..
The appointment of Russell Brown as President of ASICS North America is a significant development for the company. Brown is a highly respected and experienced leader who has a deep understanding of the North American market. Under his leadership, ASICS is well-positioned to achieve continued success in the region..
