**Mitchell & Ness Appoints Former Nike Exec As New CEO**.
**Jennifer Hyman Epstein**, a former Nike executive, has been appointed as the new CEO of **Mitchell & Ness**, the iconic American sportswear brand known for its popular retro jerseys and streetwear. Epstein, who previously served as the Vice President and General Manager of Nike’s North America business, is tasked with leading Mitchell & Ness’s continued growth and expansion into new markets..
With over two decades of experience in the sportswear industry, Epstein has a proven track record of success in driving brand growth, innovation, and creating consumer-centric experiences. In her previous role at Nike, she was responsible for overseeing the brand’s overall business strategy, product development, and marketing initiatives across the North American region..
Epstein’s appointment comes at a time when Mitchell & Ness is experiencing significant growth and momentum. The brand has recently expanded its product offerings beyond its core jersey business to include a wider range of apparel, accessories, and footwear. Mitchell & Ness has also been actively pursuing collaborations with other brands, such as its recent partnership with **New Era Cap Company** to launch a limited-edition collection of retro-inspired caps..
In her new role, Epstein will be based out of Mitchell & Ness’s headquarters in Philadelphia, Pennsylvania. She will report directly to the brand’s Chairman and majority owner, **Kevin Wulff**..
**Wulff** expressed his confidence in Epstein’s ability to lead Mitchell & Ness into its next phase of growth:.
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