**New features aim to help publishers grow their businesses and audiences**.
The Google News Initiative (GNI) announced a number of new features and initiatives for publishers at its annual summit in Lisbon, Portugal. These updates include new tools, resources, and programs that are designed to help publishers grow their businesses and reach new audiences..
**New tools and features**.
One of the most significant new features announced by GNI is the Publisher Center. This new tool gives publishers a single point of access to all of Google’s tools and resources for publishers. The Publisher Center includes tools for managing your website, submitting your content to Google News, and tracking your traffic and performance..
Another new tool announced by GNI is the News Consumer Insights tool. This tool provides publishers with insights into how people are consuming news online. The tool can help publishers understand what topics are most popular, what formats are most engaging, and what devices people are using to access news..
In addition to these new tools, GNI also announced a number of new features for its existing products. These features include:.
* **New ad formats for Google Ad Manager:** These new ad formats are designed to help publishers monetize their content more effectively..
* **New analytics features for Google Analytics:** These new features provide publishers with more detailed insights into their traffic and performance..
* **New tools for Google Search Console:** These new tools help publishers improve their website’s visibility in Google search results..
**New resources and programs**.
In addition to these new tools and features, GNI also announced a number of new resources and programs for publishers. These include:.
* **The GNI Training Academy:** This new training program provides publishers with the skills and knowledge they need to succeed in the digital age..
* **The GNI Innovation Fund:** This new fund provides financial support to publishers who are developing innovative new ways to produce and distribute news..
* **The GNI Media Lab:** This new lab brings together publishers, researchers, and technologists to explore the future of news..
**GNI’s commitment to publishers**.
These new tools, resources, and programs are a clear indication of GNI’s commitment to supporting publishers. GNI is committed to helping publishers grow their businesses and reach new audiences. By providing publishers with the tools, resources, and programs they need, GNI is helping to ensure the future of journalism..
**Conclusion**.
The Google News Initiative is a valuable resource for publishers. The new tools, resources, and programs announced at the GNI summit are a testament to GNI’s commitment to supporting publishers. By providing publishers with the tools and resources they need, GNI is helping to ensure the future of journalism..
